Australian Open
The Australian Open is a major tennis event, which now features unique ways of streaming due to media rights restrictions. The tournament developed a live, animated version of its matches available on YouTube using real-time data. This allows a new kind of accessibility to tennis games for a new audience of fans. The streams present tennis games with animated avatars of each player. This page details this alternate version of games from the Australian Open tournament.
| Australian Open Latest updates: | |
|---|---|
| Animated YouTube Streams | The Australian Open is offering animated match streams on YouTube for audiences world wide. |
| Use of ELC Data | Tracking data from the Electronic Line Calling system to map the movement of the players and the trajectory of the ball, before overlaying the skins |
| Avoiding Broadcast Rights Issues | Using animated avatars on stream avoids conflicts with broadcast rights. |
| Increasing Viewership | This alternative stream has generated greater views compared to the tournament. |
| AI and Animated Tech | The use of AI gives a novel and alternate means for showing all matches. |
Latest
Australian Open Uses AI Animated Avatars for Online Streaming
The Australian Open uses animated avatars for online broadcasts providing a creative method to expand audience reach while using innovative technology.
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Question 1: Why is the Australian Open using animated streams?
Answer 1: The use of animation for online streams on the tournament avoids the media right issues of live video games.
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Question 2: How do they create the animated characters?
Answer 2: The use of ELC tracking data captures the actions and movement of actual players and uses that data to move the cartoon style versions of players.
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Question 3: How accurate are the animated feeds to the real tennis matches?
Answer 3: The animated stream is a live event just two minutes behind real play. Offering commentary and play from live matches. The use of ELC is precise and highly accurate for players.
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Question 4: Where can I watch these animated games?
Answer 4: The games are streamed on the official Australian Open Youtube channel. As well on various sports news channels that have streaming systems.
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Question 5: What do viewers gain with the animated style over video streams?
Answer 5: The technology adds an additional layer of visual style that allows the tournament more ways to present their event.
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Question 6: Are the players also aware of their animated avatar?
Answer 6: Yes the athletes themselves have also engaged with their animated versions with jokes. The system of use is well known across the sports world.
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Question 7: Has animation of sport been used before?
Answer 7: Yes, various sports leagues including the NBA, NFL and NHL. Including the Simpsons episodes.
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Question 8: Will more tournaments use this in the future?
Answer 8: It is possible that these streaming methods become the norm for most sports across major organizations and major sport events.
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Question 9: How much of delay does this animated stream have with live games?
Answer 9: The animated streams are usually delayed by about 2 mins due to time needed for processing the data.