Lifestyle Brand
Meghan Markle's 'As Ever' brand and Netflix show. Brand and show merge in celebrity media. For movie and celebrity fans it is entertainment and retail mix. Explore 'As Ever' and Netflix link. See brand in media.
| Lifestyle Brand Latest updates: | |
|---|---|
| Brand Relaunch | Meghan Markle rebranded her brand from 'American Riviera Orchard' to 'As Ever'. |
| Netflix Show Tie-in | Brand launch coincides with her new Netflix show 'With Love, Meghan'. |
| Product Range | Brand to sell products like jam home decor and more similar to her blog The Tig. |
| Celebrity Brand Trend | Reflects a growing trend of celebrity lifestyle brands merging with media projects. |
| Brand Name Origin | 'As Ever' name is nod to her blog 'The Tig' and her previous online presence. |
Latest
Meghan Markle Rebrands Lifestyle Venture To 'As Ever' Ahead of Netflix Debut
Meghan Markle has announced a new name for her lifestyle brand, switching from American Riviera Orchard to As Ever as her Netflix series approaches its premiere.
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Question 1: What is 'As Ever' brand?
Answer 1: Lifestyle brand by Meghan Markle launching with products and content.
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Question 2: Is 'As Ever' related to movies?
Answer 2: It is launching with her Netflix show 'With Love Meghan'.
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Question 3: What products will 'As Ever' sell?
Answer 3: Products include jam home goods and more similar to her blog The Tig.
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Question 4: Why did the brand name change?
Answer 4: Changed from 'American Riviera Orchard' to 'As Ever' to be less location specific.
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Question 5: When will 'As Ever' launch?
Answer 5: Expected to launch in Spring 2025 coinciding with her Netflix show.
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Question 6: What is 'With Love Meghan' show?
Answer 6: Netflix show featuring Meghan Markle and her lifestyle pursuits.
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Question 7: Is this a common trend for celebrities?
Answer 7: Yes celebrity lifestyle brands and media tie-ins are becoming common.
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Question 8: Where can I buy 'As Ever' products?
Answer 8: Website and retail details will be announced at launch.
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Question 9: Is 'As Ever' related to her previous blog 'The Tig'?
Answer 9: Yes 'As Ever' is an extension of her blog 'The Tig'.
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Question 10: What is the logo of 'As Ever'?
Answer 10: The logo features a palm tree and birds similar to a town's coat of arms according to some sources.